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Through our partnership with the Australian Tourism Industry Council, NSW Tourism Association offers members the opportunity to complete Quality Tourism accreditation programs and gain nationally recognised accreditation.
Quality Tourism accreditation goes beyond business development—it provides your tourism business with credibility, support, and a competitive edge. Backed by Austrade and supported by our partnership with Tourism Australia, these programs set the benchmark for excellence in Australia’s tourism industry.
By participating in these programs, businesses gain access to industry-leading training in sustainable tourism, business development, accessible tourism, and more—all developed in consultation with experts. This ensures you stay ahead of industry trends while meeting national standards for quality and service.
Importantly, Quality Tourism accreditation is a key step toward entering the NSW Tourism Awards—the only pathway to national recognition at the Australian Tourism Awards. It’s an opportunity to refine your business and be celebrated for your achievements.
Access to these accreditation programs is available exclusively through membership with the NSW Tourism Association.
Don’t miss the chance to elevate your business — get accredited today!! Ask us how
Quality Tourism Accreditation signifies that a tourism business has made a commitment to exceeding customer expectations through best practice in service, safety, insurance, advertising practices, risk management and business operations.
Sustainable Tourism Accreditation is the Australian tourism industry’s largest and longest-running sustainability program, with more than 3,000 participating businesses. Accreditation incorporates sustainability across environmental, cultural, social and commercial business practices.
The Tourism Emissions Reduction program provides businesses with an emissions estimate and a tailored emissions reduction plan. Businesses can demonstrate their commitment to enacting waste and emission reduction measures to visitors via a link and QR code.
The Accessible Tourism program provides businesses with a comprehensive online accessibility assessment and an Accessibility Information guide for visitors. Businesses meeting essential criteria are recognised across support areas of cognitive/autism; limited mobility; low hearing; low vision; wheelchairs and scooters.
Star Ratings are an internationally recognised symbol for quality accommodation standards used in more than 70 countries worldwide and reflect the cleanliness, quality, and condition of facilities. Star Ratings assist accommodation operators develop their product to a higher standard and promote high-value accommodation to consumers.
The Voice of the Visitor Economy in NSW
Every quarter, we check in with tourism businesses to understand the state of the industry to help us benchmark NSW against the rest of Australia, drive advocacy efforts, and ensure your voice is heard.
It's confidential and takes just five minutes. We'd love your input!
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