Stand Out with Nationally Recognised Tourism Accreditation
Through our partnership with the Australian Tourism Industry Council, NSW Tourism Association offers members access to Quality Tourism Framework (QTF) accreditation programs, providing nationally recognised accreditation across quality, sustainability and accessibility.
Quality Tourism accreditation goes beyond business development. It provides your tourism business with credibility, practical support and a competitive edge, helping you demonstrate the standards and systems behind the experience you deliver.
Backed by Austrade and supported through our partnership with Tourism Australia, the Quality Tourism Framework provides a nationally recognised approach to tourism business excellence. Accreditation programs are developed in consultation with industry experts and provide practical tools, resources and training to help businesses strengthen their operations and keep pace with evolving industry expectations.
Put substance behind your sustainability claims
Sustainability is becoming increasingly important to travellers and tourism businesses alike. For businesses attracting European travellers, this is particularly relevant, with new European Union rules taking effect from 27 September 2026 that place greater requirements around environmental claims made to consumers.
Generic claims such as “eco-friendly”, “green” or “sustainable” will need to be supported by appropriate evidence.
The QTF provides a practical pathway for businesses wanting to demonstrate that there is substance behind their sustainability efforts. Its sustainability programs — Sustainable Tourism, EcoStar and the Tourism Emissions Reduction Commitment (TERC) — help businesses establish systems, gather evidence and work towards recognised accreditation. The QTF sustainability programs are aligned with the Global Sustainable Tourism Council (GSTC) Standards.
Rather than simply saying your business is sustainable, accreditation can help you demonstrate the work you are actually doing and provide credible evidence to support your sustainability claims.
Build your business. Strengthen your credentials. Stand out.
QTF accreditation programs provide opportunities to develop your business in areas including sustainable tourism, business development, accessibility and quality, while giving you access to practical resources and industry expertise.
Accreditation can also support your journey towards the NSW Tourism Awards, providing an opportunity to benchmark your business, strengthen your operations and showcase your achievements. The NSW Tourism Awards provide the pathway to the Australian Tourism Awards and national recognition.
Access to QTF accreditation programs is available exclusively through membership with the NSW Tourism Association.
Ready to strengthen your business and demonstrate what you do?
Access to these accreditation programs is available exclusively through membership with the NSW Tourism Association.
Don’t miss the chance to elevate your business — get accredited today!! Ask us how
Grow Your Business & Unlock New Opportunities
Sustainable Tourism
Tourism Emissions Reduction Program
EcoStar Accreditation
Sustainable Tourism Accreditation is the Australian tourism industry’s largest and longest-running sustainability program, with more than 3,000 participating businesses. Accreditation incorporates sustainability across environmental, cultural, social and commercial business practices.
EcoStar Accreditation
Tourism Emissions Reduction Program
EcoStar Accreditation
EcoStar Accreditation demonstrates that a business meets the highest level of environmental management over and above Sustainable Tourism accreditation requirements.
Attract eco-conscious visitors by earning recognition for your sustainable practices and contributing to long-term environmental preservation.
Tourism Emissions Reduction Program
Tourism Emissions Reduction Program
Tourism Emissions Reduction Program
The Tourism Emissions Reduction program provides businesses with an emissions estimate and a tailored emissions reduction plan. Businesses can demonstrate their commitment to enacting waste and emission reduction measures to visitors via a link and QR code.
Accessible Tourism program
Tourism Emissions Reduction Program
The Accessible Tourism program provides businesses with a comprehensive online accessibility assessment and an Accessibility Information guide for visitors. Businesses meeting essential criteria are recognised across support areas of cognitive/autism; limited mobility; low hearing; low vision; wheelchairs and scooters.
Star Ratings
Star Ratings are an internationally recognised symbol for quality accommodation standards used in more than 70 countries worldwide and reflect the cleanliness, quality, and condition of facilities. Star Ratings assist accommodation operators develop their product to a higher standard and promote high-value accommodation to consumers.
eLearning Hub
The eLearning Hub provides flexible learning for staff and owners to strengthen business capability, workplace skills and deliver outstanding visitor experiences.
The eLearning Hub features a growing library of micro-courses covering customer service, sustainability, cultural awareness, accessibility, marketing, and more – designed for a wide range of tourism industry sectors.
Quality Tourism Businesses
The Trust the Tick website features NSW Tourism Association members who have achieved nationally recognised quality accreditation, making it easy to discover tourism businesses committed to high standards, professionalism and best practice.
Explore accredited operators and see how quality accreditation helps businesses stand out and build trust with visitors.
See who’s leading the way and discover why quality accreditation is a smart move for your business.