Stand Out with Nationally Recognised Tourism Accreditation
Through our partnership with the Australian Tourism Industry Council, NSW Tourism Association offers members the opportunity to complete Quality Tourism accreditation programs and gain nationally recognised accreditation.
Quality Tourism accreditation goes beyond business development—it provides your tourism business with credibility, support, and a competitive edge. Backed by Austrade and supported by our partnership with Tourism Australia, these programs set the benchmark for excellence in Australia’s tourism industry.
By participating in these programs, businesses gain access to industry-leading training in sustainable tourism, business development, accessible tourism, and more—all developed in consultation with experts. This ensures you stay ahead of industry trends while meeting national standards for quality and service.
Importantly, Quality Tourism accreditation is a key step toward entering the NSW Tourism Awards—the only pathway to national recognition at the Australian Tourism Awards. It’s an opportunity to refine your business and be celebrated for your achievements.
Access to these accreditation programs is available exclusively through membership with the NSW Tourism Association.
Don’t miss the chance to elevate your business — get accredited today!! Ask us how
Grow Your Business & Unlock New Opportunities
Quality Tourism Accreditation
Tourism Emissions Reduction Program
Quality Tourism Accreditation
Quality Tourism Accreditation signifies that a tourism business has made a commitment to exceeding customer expectations through best practice in service, safety, insurance, advertising practices, risk management and business operations.
Sustainable Tourism
Tourism Emissions Reduction Program
Quality Tourism Accreditation
Sustainable Tourism Accreditation is the Australian tourism industry’s largest and longest-running sustainability program, with more than 3,000 participating businesses. Accreditation incorporates sustainability across environmental, cultural, social and commercial business practices.
Tourism Emissions Reduction Program
Tourism Emissions Reduction Program
Tourism Emissions Reduction Program
The Tourism Emissions Reduction program provides businesses with an emissions estimate and a tailored emissions reduction plan. Businesses can demonstrate their commitment to enacting waste and emission reduction measures to visitors via a link and QR code.
Accessible Tourism program
Tourism Emissions Reduction Program
The Accessible Tourism program provides businesses with a comprehensive online accessibility assessment and an Accessibility Information guide for visitors. Businesses meeting essential criteria are recognised across support areas of cognitive/autism; limited mobility; low hearing; low vision; wheelchairs and scooters.
Star Ratings
Star Ratings are an internationally recognised symbol for quality accommodation standards used in more than 70 countries worldwide and reflect the cleanliness, quality, and condition of facilities. Star Ratings assist accommodation operators develop their product to a higher standard and promote high-value accommodation to consumers.
eLearning Hub
The eLearning Hub provides flexible learning for staff and owners to strengthen business capability, workplace skills and deliver outstanding visitor experiences.
The eLearning Hub features a growing library of micro-courses covering customer service, sustainability, cultural awareness, accessibility, marketing, and more – designed for a wide range of tourism industry sectors.
Quality Tourism Businesses
The Trust the Tick website features NSW Tourism Association members who have achieved nationally recognised quality accreditation, making it easy to discover tourism businesses committed to high standards, professionalism and best practice.
Explore accredited operators and see how quality accreditation helps businesses stand out and build trust with visitors.
See who’s leading the way and discover why quality accreditation is a smart move for your business.
How's Business?
The March Quarter Business Survey is now open. This is your chance to make sure NSW tourism is seen, heard and supported at a national level.
It takes just 5 minutes, is completely confidential, and helps shape the funding, policy and advocacy decisions that affect your business. It would be especially helpful to hear from you around the current fuel situation, other impacts caused by the situation in the Middle East and Great Western Highway closure at Mount Victoria.