Destination North Coast and NSW Tourism Association have partnered to launch the North Coast Regional Tourism Awards. Open for nominations from 9 March 2026, the awards program provides a smooth transition to the state’s NSW Tourism Awards, with New South Wales winners proceeding to the national stage for the Australian Tourism Awards.
The North Coast Regional Tourism Awards feature 18 categories that align with the NSW Tourism Awards and Australian Tourism Awards, plus a new category that celebrates individuals who have delivered Outstanding Contribution to Regional Tourism.
The program celebrates excellence and also equips tourism businesses with the tools for lasting success. This initiative provides a clear pathway to the top, supported by an extensive program designed to drive business growth and industry best practice.
Entrants are required to meet recognised quality standards, either through Sustainable Tourism accreditation or by completing Quality Tourism Business Standards. This ensures that every finalist has undergone a rigorous assessment, evaluating all facets of their operation. By upholding these benchmarks, the awards celebrate businesses that exemplify excellence, credibility, and a commitment to industry best practice.
Get your nominations in early to maximise the amount of time you have to work on your submission. Once your nomination has been paid and approved you have access to all of the valuable entrant support resources we provide to guide you on your Tourism Awards journey.
Nominations close Thursday 2 April.
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After your nomination has been approved, you will be invited to access our Entrant Resource Hub for a wealth of Entrant Support Resources.
Take a look at our FAQ's for lots more information on how the program works and how to maximise this opportunity for your business!
Weekly entrant support sessions guide entrants through the submission process with NSW Tourism Awards experts and judges. Register to attend these free sessions below.
All sessions start at 2pm.
Tuesday, 10 March
Introduction to NSW Tourism Association, the North Coast Regional Tourism Awards
Tuesday, 17 March
Getting Application Ready
Tuesday, 24 March
Showcasing Business Excellence – Qu 1
Tuesday, 31 March
Excellence in Business & Product Development – Qu 2
Tuesday, 7 April
Excellence in Marketing – Qu 3
Tuesday 14 April
Excellence in Customer Service – Qu 4
Tuesday 21 April
Excellence in Sustainable & Responsible Business Practices – Qu 5
Tuesday 28 April
Entrant Q&A Webinar (1)
Tuesday 5 May
Entrant Q&A Webinar (2)
Take a look through the Rules and Regulations of the program to ensure eligibility and compliance. Get in touch in anything needs further clarification.
The awards are assessed by a panel of highly experienced judges. Each judge undergoes dedicated training and collaborates in teams to conduct a rigorous assessment of every category.
Their detailed feedback provides businesses with valuable insights, supporting growth and continuous improvement.
Gala Awards Night
Thursday 30 July 2026
Pacific Bay Resort
Cnr Pacific Hwy & Bay Drive,
Coffs Harbour, NSW 2450,

The North Coast’s top tourism operators were honoured at the 2025 North Coast Regional Tourism Awards at Elements of Byron.
The awards recognised 33 outstanding finalists across 11 categories, celebrating a diverse and dynamic regional tourism industry that continues to shine.
A total of 11 Gold, 6 Silver and 5 Bronze medals were awarded, with honours spanning attractions, events, accommodation, dining, ecotourism, and more.
Two iconic tourism businesses - Byron Bay Bluesfest and Potager – A Kitchen Garden - were inducted into the prestigious Hall of Fame, recognising sustained excellence in their fields.

The North Coast proved the strength of its tourism offering on the state stage, with a standout showing at the 2025 NSW Tourism Awards from businesses that progressed from the North Coast Regional Tourism Awards program.
Adventure Tourism
SILVER: Northern Rivers Rail Trail
BRONZE: Soul Surf School
Business Event Venues
BRONZE: Mantra on Salt Beach
Caravan & Holiday Parks
SILVER: Ingenia Holidays Nambucca Heads
Cultural Tourism
SILVER: Port Macquarie Museum
Ecotourism
GOLD: Vision Walks – Eco Tours
Festivals & Events
BRONZE: Savour The Tweed
Hosted Accommodation
GOLD: The Belfry Guesthouse
BRONZE: The Health Lodge
Local Government Award for Tourism
BRONZE: My Clarence Valley
Major Festivals & Events
BRONZE: Bluesfest Byron Bay
Tour & Transport Operators
GOLD: Vision Walks – Eco Tours
Tourism Marketing & Campaigns
GOLD: The Tweed Tourism Company
Tourism Restaurants & Catering Services
GOLD: Pipit Restaurant
SILVER: Harwood Hotel
BRONZE: Aanuka Beach House
Tourism Retail, Hire & Services
GOLD: Better by Bike
SILVER: City of Coffs Harbour
Tourism Distilleries & Breweries
SILVER: Earth Beer Company
Tourist Attractions
GOLD: Northern Rivers Rail Trail
SILVER: Crystal Castle & Shambhala Gardens

Watch this space to hear which North Coast Regional Tourism Award winners progressed from Regional to State to National level at the Australian Tourism Awards!
From Regional Awards to the national stage!
Doing the North Coast proud!
This could be you next year!
The Voice of the Visitor Economy in NSW
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